Some excerpts:
The fourth edition of the Power of Meat, a joint study by the American Meat Institute and the Food Marketing Institute, finds that the recession is being felt throughout the grocery store, and especially in the meat department. Economic woes are affecting where people shop for meat as well as the kind of cut, brand and quantity purchased.
When surveyed, 18% of shoppers stated that they have purchased organic and/or natural meats in the past three months, down just one percentage point from last year.
Natural and organic chicken by far is the most frequently purchased item, followed by beef and ground meat. The positive long-term health effects and nutritional value are the top two reasons cited by shoppers for purchasing organic meat and poultry, which is likely why the organic market is relatively stable despite the economic pressure.
